Possibility and degrees of separation

In communication design, the message is the content and the medium is the tools to deliver that message. In the book Understanding Media, Marshall McLuhan stated that "The medium is the message", which has since been the subject of much debate. One interpretation is that the choice of medium (presentation tools) affects the (presentation content) message. It is possible for the choice of content and choice of medium to affect the quality of the presentation, meaning how well a message may be received. The degree that content may be separated from presentation depends on how much the quality of the medium effects the quality of the message. In many cases, the possibility and degrees of separation are as subjective as the content itself.